Jumprize is the seabass lure brand founded by Tomoki Inoue, Japan's No.1 seabass angler and national record holder. Operating under the philosophy of "One and Only" — to catch fish with movements no other lure can replicate — Jumprize produces lures built on uncompromising field testing. The Buttobi-kun sinking pencil and Popopen popper have accumulated outstanding results at surf, rocky shore, and river environments, making Jumprize a beloved choice for serious seabass anglers.
If you're looking for reels, you can find them here, but they're in Japanese. You'll need Google Translate.
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