Last Updated: May 2026
Proshop Otsuka ("we", "us", or "our") operates the website www.fishing-otsuka.co.jp. This Privacy Policy explains how we collect, use, and protect your personal information when you visit or make a purchase from our site.
We collect information in the following ways:
Payment is processed entirely through PayPal. We do not collect or store your credit card or banking information.
We will not sell or rent your personal information to third parties.
We use the following third-party services to analyze site usage and deliver relevant advertising. These services may collect information about your visits to our site via cookies and similar technologies. All tools are loaded through Cloudflare Zaraz — see Section 4 for how to manage your consent.
We use Google Analytics 4 to understand how visitors use our site. Data collected includes pages viewed, session duration, and general location (country/region). This data is sent to Google and is not linked to personally identifiable information. See Google's Privacy Policy.
We use Google Ads for conversion tracking and remarketing. This means visitors who have browsed our site may see our ads on Google's network. Google may use cookies to serve ads based on prior visits. See Google's Privacy Policy and Google Ad Settings.
We use the Meta Pixel for advertising on Facebook and Instagram. When you visit our site, the Meta Pixel may collect information about your actions (such as pages viewed or items added to cart) and associate this with your Facebook/Instagram profile if you are logged in. This data is used to measure ad performance and show relevant ads to people who have visited our site. See Meta's Privacy Policy.
We use the Reddit Pixel to measure the effectiveness of our Reddit advertising campaigns. The Reddit Pixel collects information about visits to our site and may be used to build audiences for advertising on Reddit. See Reddit's Privacy Policy.
All third-party tracking tools listed above are delivered through Cloudflare Zaraz, which includes a built-in consent management system. On your first visit to our site, a consent dialog will appear allowing you to individually accept or reject each tracking category. No tracking scripts are loaded until you give consent.
You can reset your consent preferences at any time by clearing your browser cookies. Your choices apply to the device and browser you are using.
We do not disclose your personal information to third parties except in the following cases:
Some of the third-party services listed above may transfer and store data outside of Japan and the European Economic Area. These transfers are covered by the respective service's data processing agreements and standard contractual clauses.
We use SSL/TLS encryption across our entire website to protect data in transit. While we take commercially reasonable measures to protect your information, no method of transmission over the internet is 100% secure.
If you are located in the European Economic Area (EEA), you have the following rights regarding your personal data:
Our legal basis for processing your data is:
To exercise your rights, please email us at [email protected].
We use cookies to maintain your shopping cart session, remember your consent preferences, and (subject to your consent) enable analytics and advertising tracking as described in Section 3. You can disable cookies in your browser settings, but some features of our site — such as the shopping cart — may not function correctly without them.
When you make a purchase, we collect your name, shipping address, email address, and phone number to process and fulfill your order. Your shipping information is shared with FedEx or EMS to deliver your package. Payment is handled entirely by PayPal — we do not see or store your card details. We retain order records as required by Japanese law.
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Your continued use of our site after any change constitutes acceptance of the revised policy.