Rob Lure is a dedicated area trout brand that has built a firm position with small, high-performance lures that produce results even on the most pressured managed fisheries. The Babel spoon series — featuring an ultra-compact pellet-imitating silhouette — is credited with establishing the "tate-juri" (vertical fishing) style in Japanese area trout fishing. The brand currently offers a wide variety of lures suited to different venue regulations, driven by the simple motto of "making lures anyone can catch fish with," earning support from beginners to tournament professionals alike.
Some brands such as Shimano/Megabass cannot be sold overseas due to contracts.
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