Chimushi is a handmade brand specializing in topwater lures, founded in 2004 by lure builder Mitsuhiro Matsumoto. Known for its unique series like the Seahorse, Double Swisher Bolchi, and Single Swisher Pom, Chimushi lures embody a sense of life and playfulness. They excel in tournament scenes as winning lures, showcasing a distinctive worldview that breaks conventional norms. The current lineup, including the Plakabu Mesu, Super Looper 10, Ushi Nezumi, Plakai Bird Mini, and Numakameba, emphasizes movement during casting, delivering overwhelming allure to attract fish.
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