Yamaria Corporation operates two renowned brands: Yamashita and Maria. Yamashita leads the Japanese market in eging and squid fishing equipment, while Maria covers serious saltwater game fishing with hard lures such as the Lapido topwater and Pop Queen for seabass, bluefish, and tuna. Committed to fully in-house production — from die-making to packaging — Yamaria delivers consistent action and quality across its entire lineup.
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